Generali Open Kitzbhel
Generali Open
Generali Open Kitzbhel

Evening with Partners at Schloss Kaps


Generali Open organizers Herbert Günther and Markus Bodner used the partner evening in Kitzbühel's Schloss Kaps to thank the long-standing tournament partners nine weeks before the start of the tournament, and to exchange ideas with new sponsors: "You are the important pillar who has helped us to stabilize the Generali Open Kitzbühel in recent years, "says Markus Bodner.


Kitzbühel`s biggest summer event

"Special thanks go to the many tournament partners, who are made up of regional companies and hotel companies," says Herbert Günther. Representing the 21 partner hotels, Kitzbühel Tourism President Signe Reisch said during the atmospheric evening: "It has not always been easy for the organizers Markus Bodner and Herbert Günther over the past ten years. All the more admirable is what they did together with their team from the tournament. At the Generali Open, from a tourism perspective, not only the added value, but also the number of overnight stays is right for us. Therefore, the service providers a big thank you. "The tourism added value of the largest summer event in Kitzbühel is now at 8.5 million euros. Every year about 50,000 tournament visitors flock to the area. Around three-quarters of these specify the Generali Open as the main travel decision. On average, visitors stay for at least four nights, and sleep 80 percent in commercial establishments.”


New partners


In addition to the longtime companions of the tournament, some new partners were also presented during the partner evening at Schloss Kaps: Esprimo Caffe and Alpquell are two Tyrolean companies. Alpquell will take over the patronage for Kids Day on Monday of the tournament week. Also in terms of media marketing, two new media partners will accompany the Generali Open Kitzbühel from 27 July to 3 August 2019 with the Kronenzeitung, which will also accompany Ladies Day with Babsi Schett as title sponsor, and ServusTV, the new official host Broadcaster.


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